01
LOYALTY
Points & earning rules
Members can check their points balance and transaction history.
View points ↗Customer portal
AI-POWERED
MINI PROGRAM FOR LOYALTY
The cloud-based customer loyalty program
Grow repeat business with Pixalink’s loyalty program software, combining rewards, CRM and WhatsApp Retention Automation. Customers earn points and redeem rewards through your branded portal, with no app download needed.
A Portal as Unique as Your Brand
Take full control of your member interface with white-label customization, including your own logos, brand colors, and custom domains.
CHOOSE YOUR GOAL
What would you like to improve?
Start with the outcome. Each goal leads to the features that support it.
01
Understand your customers
Bring contact details and recorded membership activity together, so your team has context for the next interaction.
Explore Customer CRM
→
02
Encourage another visit
Give members points to collect and rewards to work towards, with conditions that suit your business.
Explore Loyalty Points
→
03
Make messages more relevant
Prepare audiences for WhatsApp campaigns and share offers with members who have chosen to hear from you.
Explore WhatsApp
→
04
Plan a wider programme
Define the member experience, participating businesses and operating responsibilities for a complex model.
Explore Enterprise
→
MEET PIXALINK
See Pixalink in action.
Discover how Pixalink brings loyalty rewards, automated engagement, and your branded customer portal together—helping you create experiences that keep customers coming back.
BUILT FOR YOUR INDUSTRY
Loyalty that fits how your customers buy.
From a single café to a 50-outlet chain or a whole mall — pick your industry to see how brands use Pixalink.
RETAIL
Retail
→
F&B
Restaurants & Cafés
→
HEALTHCARE
Healthcare
→
FITNESS
Sports, Fitness & Recovery
→
BEAUTY
Beauty & Personal Care
→
AUTOMOTIVE
Automotive Services
→
CONSUMER BRANDS
Consumer Brands & FMCG
→
TRADE
Manufacturing & Distribution
→
SERVICES
Home & Professional Services
→
LEISURE
Leisure & Attractions
→
WHY LOYALTY PROGRAMS STALL
Most customers don't stop loving you. They just stop being reminded.
01
MINI PROGRAM
Fragmented customer data
Manual registration slows checkout, customers won't download another app, and purchase history sits in separate systems.
✓
QR sign-up into one branded portal and one customer record.
▦
→
0 apps
Scan · OTP or WhatsApp login · Joined
02
AUTOMATION
Loyalty that runs on manual work
Staff calculate points by hand and small teams have no time for CRM, analytics or campaign ideas.
✓
Points, rewards and journeys run on rules you set once.
Spend RM1 → 1 point
On
Birthday −7 days → voucher
On
30 days inactive → win-back
On
Set once. Runs 24/7.
03
REACH
Limited reach
Loyalty data is disconnected from WhatsApp, SMS and email, and single-merchant programs rarely reach new audiences.
✓
WhatsApp-first campaigns plus a shared voucher ecosystem.
WhatsApp
SMS
Email
Web push
180+
merchants sharing one voucher ecosystem
AUTOMATED CUSTOMER JOURNEY
From first visit to regular — without lifting a finger.
Choose a moment. Preview the message.
Your Brand Café
WhatsApp Business
Text message
Email campaign
Browser notification
Join & welcome
First-purchase follow-up
Points & stamps
Birthday
VIP recognition
Member day
Seasonal
Expiry reminder
Win-back
TODAY
Your next coffee comes with a treat.
Your next coffee date? RM5 off.
Two more stamps. One free coffee.
A birthday slice, on us.
Your favourites. A little more rewarding.
Your usual order. Double the points.
Good things are made for sharing.
Your RM10 treat is still waiting.
Your favourite corner is waiting.
Your Brand Café
to Aina · 10:30 AM
WELCOME TO THE CLUB
Your next coffee comes with a treat.
Hi Aina, welcome to Your Brand Café! ☕
Enjoy a FREE pastry with your next coffee. A little thank-you for joining us.
Valid for 14 days · One treat per member
10:30 am
Claim my welcome treat
A LITTLE THANK-YOU
Your next coffee date? RM5 off.
Thanks for stopping by, Aina! Loved your first visit? We’d love to see you again.
Here’s RM5 off your next order. Coffee and something flaky, perhaps? 🥐
Valid for 14 days · Minimum spend RM20
10:30 am
View my RM5 voucher
EVERY VISIT ADDS UP
Two more stamps. One free coffee.
Nice one, Aina! You just earned 120 points and another coffee stamp. 🙌
You’re now at 8 of 10 stamps. Two more visits and your next drink is on us!
Your stamp card is updated in your member portal
10:30 am
Check my stamp card
LET’S CELEBRATE YOU
A birthday slice, on us.
Aina, your birthday deserves something sweet! 🎂
Enjoy a FREE slice of strawberry cake with any drink this birthday month. Bring a friend and make a little celebration of it.
One slice per member · While available
10:30 am
Claim my birthday treat
WELCOME TO GOLD
Your favourites. A little more rewarding.
You’re officially a Gold member, Aina! ✨
From your morning coffee to your weekend treats, earn 1.5× points on every purchase. Plus, look out for offers reserved just for Gold members.
Gold benefits are now active in your member portal
10:30 am
See my Gold benefits
TODAY IS MEMBER DAY
Your usual order. Double the points.
Coffee plans, Aina? Today’s a good day. ☕
Earn DOUBLE POINTS on every order today. Bring your coffee buddy, pick your favourite pastry and make it count.
Today only · Show your membership at checkout
10:30 am
View my member offer
RAYA MEMBER SPECIAL
Good things are made for sharing.
Selamat Hari Raya, Aina! 🌙
Share a little sweetness with our festive cookie gift box. Members enjoy 15% off — perfect for open houses, thoughtful gifts and your own festive table.
Selected festive gift boxes · While stocks last
10:30 am
Explore the Raya collection
JUST 3 DAYS LEFT
Your RM10 treat is still waiting.
A little reminder, Aina — your RM10 voucher expires in 3 days. ⏰
Put it towards your next coffee-and-pastry break before it’s gone. You’ve earned it!
Minimum spend RM30 · See your voucher for expiry
10:30 am
Use my RM10 voucher
COME BACK FOR 20% OFF
Your favourite corner is waiting.
It’s been a little while, Aina. We miss your coffee visits! 💛
Come back this week and enjoy 20% off your favourite drink and pastry. Your next café moment is waiting.
Valid for 7 days · One redemption per member
10:30 am
Claim my 20% off
You’re receiving this because you joined Your Brand Café.
Manage preferences · Unsubscribe
Text Message · Today, 10:30 AM
RM0 Your Brand Cafe: Hi Aina! FREE pastry with your next coffee. Valid 14 days, one per member. Show SMS in-store. Opt out in your member profile.
RM0 Your Brand Cafe: Aina, get RM5 off your next RM20 order within 14 days. Show this SMS in-store. Opt out in your member profile.
RM0 Your Brand Cafe: Aina, you earned 120 points and 1 stamp. Now 8 of 10 stamps. 2 more to a free drink! Opt out in your member profile.
RM0 Your Brand Cafe: Aina, FREE cake with any drink this birthday month. One slice per member, while available. Opt out in your member profile.
RM0 Your Brand Cafe: Aina, welcome to Gold! Earn 1.5x points on purchases and enjoy Gold offers. Ask in-store. Opt out in your member profile.
RM0 Your Brand Cafe: Aina, earn DOUBLE POINTS on every order today. Show your membership at checkout. Opt out in your member profile.
RM0 Your Brand Cafe: Members get 15% off selected festive cookie gift boxes, while stocks last. Ask in-store. Opt out in your member profile.
RM0 Your Brand Cafe: Aina, your RM10 voucher expires in 3 days. Min spend RM30. Redeem in-store before expiry. Opt out in your member profile.
RM0 Your Brand Cafe: We miss you, Aina! Get 20% off a drink and pastry within 7 days. One use per member. Opt out in your member profile.
Your Brand Café
yourbrand.example
Your Brand Café · yourbrand.example
now
A welcome treat, just for you ☕
Enjoy a free pastry with your next coffee. Claim it within 14 days.
Claim my welcome treat ↗
Your next visit comes with RM5 off
A little thank-you for your first visit. Spend RM20 and enjoy RM5 off within 14 days.
View my RM5 voucher ↗
You’re two stamps from a free drink
120 points earned. Stamp card updated to 8/10. Your next reward is getting closer.
Check my stamp card ↗
A birthday slice, on us 🎂
Celebrate with a free slice of strawberry cake when you order a drink this birthday month.
Claim my birthday treat ↗
Aina, welcome to Gold ✨
Your favourites now earn 1.5x points. Discover your new Gold member benefits.
See my Gold benefits ↗
Today only: double points ☕
Coffee, pastries and twice the points. Show your membership when you order today.
View my member offer ↗
A sweeter Raya, with 15% off
Discover festive cookie gift boxes to share. Member savings while stocks last.
Explore the Raya collection ↗
Your RM10 voucher ends in 3 days
Make time for a little treat. Use your voucher on an order of RM30 or more.
Use my RM10 voucher ↗
We saved you a little something 💛
Come back this week for 20% off your favourite drink and pastry.
Claim my 20% off ↗
A timely nudge, right in their browser.
Welcome new members with a tempting photo, a personal message and a reward they can use on their next visit.
Follow a first purchase with a personal thank-you and a timely offer that gives customers a reason to return.
Keep the reward in sight with purchase updates, stamp progress and a photo of what customers can look forward to.
Make birthday rewards feel personal with an irresistible image, a warm message and an easy way to claim.
Celebrate spending milestones and introduce the benefits that make your best customers feel recognised.
Give members a recurring reason to visit with a clear, timely offer and a photo that makes the promotion stand out.
Bring seasonal campaigns to life with product photos and member offers for Raya, Chinese New Year, Deepavali and more.
Remind members before rewards expire and show them a tempting way to enjoy what they have earned.
Reconnect with inactive customers through a friendly message, a familiar favourite and a reason to come back.
Send concise offers to members who opted in, with clear in-store redemption and member-profile opt-out instructions.
Tell the story with a rich email: product photography, a personal offer and a clear call to action.
Bring members back with a short browser notification that opens the relevant offer.
Images, personal messages and a clear next step — all in one conversation.
Clear offers and reminders, with the next step in-store.
More room for your story, your images and your offer.
For members who have allowed browser notifications.
ONE CONNECTED PLATFORM
Data in. Campaigns out.
Results back in.
A continuous loop, built around your brand. Turn customer data into relevant campaigns — then let every response inform what comes next.
Select a stage to explore the loop
Know your customers.Profiles, purchases and loyalty activity, connected.
Make the next move relevant.Insights and recommendations, guided by your rules.
Personalise. Send. Automatically.Deliver the right promotions to the right customers.
01
Every interaction adds context.
Customer profiles, purchases, points and vouchers come together to help you understand who comes back — and why.
Customer CRM
Transactions
Loyalty & vouchers
02
Your data. Your rules. Your intelligence.
Your brand’s sovereign AI uses that context to suggest audiences, offers and next steps, guided by your business rules.
Behaviour insights
Offer recommendations
Your business rules
03
The right promotion. The right customer.
Automate personalised campaigns across WhatsApp, SMS and email, matching each customer with relevant promotions and rewards.
WhatsApp
SMS
Email
04
The next campaign starts smarter.
Responses, redemptions and repeat purchases feed back into the learning loop, helping refine the next audience and offer.
Responses
Redemptions
Repeat purchases
Every brand. Its own sovereign AI.
Built around your business data. Informed by every campaign.
AI BETA
Public availability coming soon.
12 CAPABILITIES · ONE PLATFORM
Cloud-based loyalty capabilities
A branded customer portal, with CRM, campaigns and reporting for your team. Explore the features that keep customers coming back.
Get a demo ↗Customer screens from the Pixalink demo. Cashier preview uses example data; campaign and analytics visuals are illustrative. Branding and available features depend on your setup.
Swipe to explore
12 features →
02
LOYALTY
Rewards & vouchers
Browse rewards and view the points, credits and conditions for each voucher.
View rewards ↗Customer portal
03
LOYALTY
Membership tiers
View membership tiers, benefits and progress in the customer portal.
View tiering ↗Customer portal
04
PAYMENTS
Credit wallet
Keep prepaid credits separate from points, with a balance and transaction history.
View credit wallet ↗Customer portal
05
LOYALTY
Stamp cards
Collect digital stamps and see progress towards the next reward.
View stamp cards ↗Customer portal
06
GROWTH
Referrals
Share a personal referral link and follow referral reward progress.
View referrals ↗Customer portal
07
OPERATIONS
Reservations
Choose a booking option and available date and time from the portal.
View reservations ↗Customer portal
08
OPERATIONS
Ordering
Browse the actual product catalogue and available product options.
View ordering ↗Customer portal
09
CRM
CRM & segments
Manage each customer’s points and credit balance from one cashier view.
View Customer 360 ↗Cashier view · Demo data
10
ENGAGEMENT
WhatsApp campaigns
Bring members back with relevant WhatsApp messages and rewards.
View WhatsApp campaigns ↗Illustrative WhatsApp message
11
OPERATIONS
Forms & receipts
Submit receipts and complete forms through the customer portal.
View forms & receipts ↗Customer portal
12
INSIGHTS
Analytics
See retention trends and customer segments at a glance.
View analytics ↗Illustrative merchant view
WhatsApp automation and customer loyalty, connected.
Bring customers back with timely messages, meaningful rewards and a branded portal they can use without an app download.
Reach customers at the right moment
WhatsApp Automation
Welcome new members, celebrate birthdays and reconnect with inactive customers through automated WhatsApp campaigns. Use customer data to send relevant messages that bring your brand back into the conversation.
✓ Welcome messages
✓ Birthday campaigns
✓ Win-back offers
Explore WhatsApp automation →
Make the next visit more rewarding
Customer Loyalty Program
Turn purchases into points and rewards with a customer loyalty program built for repeat visits. Your branded customer portal lets members check balances, browse vouchers and redeem rewards, with no app download needed.
✓ Loyalty points
✓ Rewards & vouchers
✓ Branded portal
View the customer portal →
OUR CLIENTELE
180+ brands keep customers coming back with Pixalink.
Join the leading hospitality and entertainment brands
CLIENT RESULTS
You’ve built it.
Let’s grow it.
Behind every growing business is a story worth sharing.
Brompton Malaysia
Brompton Malaysia
FOLDING BIKES · MALAYSIA
Cycling retail
More familiar faces.
More reasons to return.
Automated WhatsApp outreach makes it easier to reconnect with existing customers. Vouchers bring them back, while a clear dashboard keeps customer activity easy to review.
More repeat visits
Powered by vouchers & automated WhatsApp
AI-generated illustration of a fictional Malaysian bicycle shop team member smiling beside a folding bicycle. Not an actual Brompton representative.
Sports Direct
Sports Direct
SPORTS RETAIL · MALAYSIA
Membership at scale
Millions of members.
A smoother way to join.
An easy-to-use customer experience makes joining fast. Incentives customers love keep happy members returning, with millions onboarded within a year.
Millions
of members onboarded within a year
AI-generated illustration of a fictional Malaysian retail team member smiling inside a sports store. Not an actual Sports Direct representative.
Hayven
Hayven
CAFÉ · JOHOR
Customer portal experience
A café they love.
A reason to come back.
A customer portal that looks good and feels easy to use helps bring guests back more often. Hayven is seeing more repeat customers at the café.
More café regulars
An easy customer portal that keeps them connected
AI-generated illustration of a fictional Malaysian café team member laughing in a green neighbourhood café. Not an actual Hayven representative.
Caah’s Donut
Caah’s Donut
DONUTS & COFFEE · MALAYSIA
Referrals & repeat visits
Good donuts.
Great word of mouth.
Customers love the referral programme and keep coming back for more. More recommendations mean more new faces, helping Caah’s Donut grow its customer community.
More referrals
Word of mouth that brings new customers in
AI-generated illustration of a fictional Malaysian café team member smiling with a box of milk donuts. Not an actual Caah’s Donut representative.
As seen on & supported by
Pixalink. As seen on and supported by: Asia Pacific University; Cradle; MYStartup; MRANTI; NEXEA; SomoNews; Ministry of Science, Technology and Innovation (MOSTI); Citizens Journal; APU Enterprise Club; Digital News Asia; BEAMSTART; AsiaTechDaily; MDEC; GrowthCharger; BusinessToday; Artem Pace; Tekpon; Software Advice; Capterra.
Asia Pacific University
Cradle
MYStartup
MRANTI
NEXEA
SomoNews
Ministry of Science, Technology and Innovation (MOSTI)
Citizens Journal
APU Enterprise Club
Digital News Asia
BEAMSTART
AsiaTechDaily
MDEC
GrowthCharger
BusinessToday
Artem Pace
Tekpon
Software Advice
Capterra
Let’s plan your customers’ next reason to return.
Bring your business goals and a typical customer journey. See the member experience, explore relevant tools and discuss what launching involves.
