Leisure

Attraction membership program

An attraction membership program that turns a day out into the next visit.

Pixalink is an attraction membership program for Malaysian family attractions, indoor play centres, entertainment venues and leisure studios. Adults and guardians join by QR code without downloading an app, then hold an annual pass, collect visit stamps and rewards, and hear about your next event on WhatsApp.

No app to download
Annual pass memberships
WhatsApp invitations
Family enjoying a day out at an indoor attraction

Jungle Jamboree

Visit 3 of 5 is stamped. Two more for a free play session.

Rewards

+120

Visit points

from today’s café and party add-ons

Just for you

FREE

Café treat for the family

#HOLIDAY

Illustrative member experience

Quick answer

What is an attraction membership program?

An attraction membership program gives regular visitors a reason to return, usually through an annual pass, visit rewards and member-only invitations. With Pixalink, adults and guardians join by QR code, buy a pass-style Paid Membership, collect stamps or points on eligible visits and receive event news through WhatsApp. Ticketing stays in your system.

Pixalink Sdn Bhd, Malaysia · Updated 8 November 2026

Leisure & Attractions at a glance

Best for

Family attractions and indoor play centres, theme and water parks, cinemas and live entertainment, escape rooms, VR and arcades, and workshop or leisure studios

Core tools

Pass-style paid memberships, digital visit stamp cards, points and rewards, referrals, booking requests and WhatsApp broadcasting

Joining

QR code at the entrance, café or exit; adults and guardians only, no children’s accounts, no app download

Works alongside

Your ticketing, gate and access-control systems; Pixalink handles membership, rewards and follow-up, not admission

Pain points we solve

The Leisure & Attractions retention problems Pixalink is built to fix.

Pick a challenge to see what it costs your business and how Pixalink changes it.

Without a loyalty system

Families have a great day out, then never hear from you again.

Every school holiday starts from zero, and you pay for ads to reach people who already loved the visit.

With Pixalink

Invite the adult or guardian to join your branded portal on the way out. Their contact details and interests become a visitor list you own.

Visitor list

Owned by you

Customer Portal

How Pixalink works for Leisure & Attractions

Set the rule once. Pixalink rewards the right visitor every time.

Choose a scenario to see how a pass, a visit or a referral becomes the right reward and message.

Data in

Guardian sign-up

Member profile

Front desk check

Pass start date

Pixalink rules engine

Annual family pass renewal

Conditions

Paid membership

Active

Pass expiry

Within 30 days

Marketing consent

Yes

Effects

Send WhatsApp

Renewal reminder

Issue voucher

Café treat on renewal

Extend pass

12 months on payment

Actions out

WhatsApp

Pass status

Renewal voucher

Member portal

Family pass

Guardian

Illustrative rules. You choose the conditions, rewards and messages for your programme.

What your members see

A branded member portal your customers open in one tap.

Members check points, stamps, vouchers and membership on their phone through a link or QR code. Nothing to download, and it carries your brand, not ours.

Join by QR in seconds, with marketing consent captured
Your logo, colours and outlets
Vouchers validated by staff, so nothing is redeemed twice

Customer Portal

Jungle Jamboree

J

Hi Nurul

Explorer member

1,520

pts

Explorer

Equates to RM15.20 off

76%

Adventurer next

Earn 480 more points to reach Adventurer

Home

Rewards

Profile

Jungle Jamboree Shah Alam

Daily 10:00am – 10:00pm
Request a party or workshop booking

Illustrative portal with a fictional brand

The customer journey

From first visit to loyal regular in five steps.

1

Join after the visit

The adult or guardian scans the QR at the café or exit and signs up in the branded portal. No app store, no password.

2

Earn on eligible visits

Staff search by phone number or scan the member QR, then record a visit stamp or points on eligible purchases.

3

See the next milestone

Between visits the member checks pass validity, stamp progress and available rewards on their phone.

4

Hear about what’s next

A WhatsApp invitation about a holiday programme, a new room or a show gives the family a reason to come back.

5

Redeem and refer

Staff validate the reward at the counter. Members share a referral link, and both earn a reward after the friend’s first visit.

Use cases by business type

How family attraction, indoor play, entertainment and leisure studio operators use Pixalink.

Choose a business like yours. Each example is illustrative, so you can adapt it to your own customers.

Family attractions & indoor play

Guardian welcome benefit

Trigger

Guardian joins the portal

Mechanic

Café-treat voucher plus school-holiday invitations

Member message

Welcome to the club. Enjoy a free café treat on your next visit.

Sent to opted-in members

Retention calculator

What could a few more returning customers be worth?

Move the sliders to match your business. The estimate assumes each additional returning customer makes one more purchase at your average spend each month.

Visitors per month

4,000

Average spend per visit (RM)

RM55

Visitors who return within a month (%)

10%

Extra customers who return with a programme (percentage points)

5%

Illustrative extra revenue

RM

11,000

/ month

About RM132,000 a year from 200 more returning customers each month.

Today

400

With Pixalink

600

An indoor play centre with 4,000 monthly visitors and a RM55 average spend per visit. An estimate for planning only, not a forecast or a customer result.

Plan my programme in a demo

Recommended setup

A starter Leisure & Attractions loyalty programme.

The features Leisure & Attractions businesses usually start with. Add more as your programme grows.

1

Map your customer journey

In a demo, we look at how your customers buy and return, then choose the right mix of features.

2

Set up your portal and rewards

Add your branding, outlets, earning rules, rewards and membership benefits.

3

Train staff and place QR codes

Your team learns to identify members and validate vouchers. QR codes go where customers wait.

4

Launch, then review the numbers

Track sign-ups, repeat visits and reward use, then adjust offers with Loyalty Analytics.

FAQ

Leisure & Attractions loyalty program questions.

Still deciding? Talk to our team or read the loyalty program guide.

How does an attraction membership program work?

Adults and guardians join by scanning a QR code at your venue. They can buy a pass-style membership, collect stamps or points on eligible visits and redeem rewards at the counter. You invite members back with WhatsApp news about events and holiday programmes.

Can I sell annual passes with Pixalink?

Yes. Use Paid Membership to create annual or other pass-style plans with their own price, billing cycle and benefits. Members see validity in the portal and receive reminders before the pass expires.

Does Pixalink handle ticketing or access control?

No. Ticketing, gates and access control stay in your existing systems. Pixalink adds membership, rewards, referrals and follow-up around the visit, so your team keeps using the admission tools it already knows.

Can children have their own membership accounts?

No. Membership is intended for adults and guardians. The parent or guardian who plans and pays for the visit joins the portal, holds the pass and receives rewards and invitations on behalf of the family.

How can gamification increase repeat visits?

Visit stamp cards, referral milestones and rewards show visitors clear progress towards a goal, such as a free session after five visits. Seeing that progress in the portal gives families a concrete reason to plan the next trip.

Can visitors book workshops or parties through the portal?

Yes. The Reservation System adds a booking link with timeslots, capacity and optional approval, so members can request a workshop, birthday party or play session. Your team reviews and confirms each request before the visit.

How much does an attraction membership program cost?

Pricing depends on the number of venues and features you need. See the Pricing page or request a demo for a plan that fits your family attraction, entertainment venue or leisure business.

Ready when you are

Bring your Leisure & Attractions customer journey to a demo.

We’ll show you the features that fit how your customers buy, and how fast your team can launch.