Feature

Digital stamp cards

Set up a stamp card app that fits your campaign

Replace the paper punch card with a digital stamp card in your branded portal. Stamps land automatically from spend or a QR code, milestone rewards at stamp 5 and 10 keep customers coming back, and the card starts again when it is full.

Automatic stamps from spend or QR
Rewards at any stamp
Repeatable cards
In a sunlit kopitiam with green mosaic tiles, a smiling Malay barista in a songkok scans the QR code on a customer’s phone across a marble counter set with two cups of kopi

Stamp collected!

7 of 10 on your Kopi Pagi card. 3 more to a free latte.

Kopi Pagi Coffee Card

Free pastry unlocked at 5

Quick answer

What is a digital stamp card?

A digital stamp card is the phone version of a paper punch card: customers collect a stamp for each qualifying visit or purchase and earn a reward when the card is full. In Pixalink, stamps are added automatically from spend or a QR code, you can place different rewards at any stamp, and cards can repeat to drive recurring sales.

Pixalink Sdn Bhd, Malaysia · Updated 8 November 2026

Digital Stamp Cards at a glance

Card size

Set the stamps required, e.g. 10

Rewards

A different reward at any stamp, e.g. 5 and 10

Earning

Automatic from spend, or a QR code

Repeat

One-time, unlimited or up to N cards

Head start

Grant welcome stamps on sign-up

Campaign

Start and end dates

Paper punch card vs digital stamp card

What changes when the punch card moves to the phone?

Same simple idea customers already love. None of the lost cards, fake stamps or guesswork.

Before

Worn, coffee-stained paper punch cards spill out of an old leather wallet next to coins and a crumpled receipt

The paper punch card

Lost, forgotten at home or washed in a pocket

Easy to fake with a borrowed stamp or hole punch

No idea who the customer is or how often they come

One reward at the end, so the middle feels like a chore

After

Kopi Pagi Coffee Card

Customer collecting a digital stamp on a phone at a cafe counter
Campaign ends on 31 Mar 2027

Collect 1 stamp for every RM10 spent. Card repeats up to 3 times.

6 of 10 stamps collected

  1. Collected
  2. Collected
  3. Collected
  4. Collected
  5. CollectedFree pastry
  6. Collected
  7. 7Not collected
  8. 8Not collected
  9. 9Not collected
  10. 10Not collectedFree latte

The Pixalink digital stamp card

Always on the customer’s phone, inside your portal

Stamps added automatically from spend or a QR code

Every stamp is tied to a real customer profile

Rewards at stamp 5 and 10 keep the middle exciting

Day 1

Joins and gets 2 welcome stamps from a sign-up automation

Kopi Pagi Coffee Card

Customer collecting a digital stamp on a phone at a cafe counter
Campaign ends on 31 Mar 2027

Collect 1 stamp for every RM10 spent. Card repeats up to 3 times.

2 of 10 stamps collected

  1. Collected
  2. Collected
  3. 3Not collected
  4. 4Not collected
  5. 5Not collectedFree pastry
  6. 6Not collected
  7. 7Not collected
  8. 8Not collected
  9. 9Not collected
  10. 10Not collectedFree latte

8 visits later

Day 30

Card complete: free pastry at 5, free latte at 10, and a new card starts

Kopi Pagi Coffee Card

Customer celebrating a completed digital stamp card reward
Campaign ends on 31 Mar 2027

Collect 1 stamp for every RM10 spent. Card repeats up to 3 times.

10 of 10 stamps collected

  1. Collected
  2. Collected
  3. Collected
  4. Collected
  5. CollectedFree pastry
  6. Collected
  7. Collected
  8. Collected
  9. Collected
  10. CollectedFree latte
Card complete!

Free latte unlocked

Try it

Tap to stamp: feel the pull of the next reward.

This card starts with 2 welcome stamps. Every tap is one visit. Watch what happens at stamp 5 and stamp 10.

Tap “Add a stamp” to simulate a visit.

  1. 2Welcome stamps on sign-up
  2. 5Free pastry milestone
  3. 10Free latte, then the card repeats

The science of stamping

Why do 2 free stamps make customers finish the card?

Two well-known studies explain why digital stamp cards drive repeat visits, and why the way you start the card matters.

Endowed progress effect · Nunes & Drèze, 2006

A head start makes people finish.

At a car wash, customers got one of two cards. Both needed 8 paid washes for a free one. One card had 8 empty spaces; the other had 10 spaces with 2 already stamped.

8-stamp card, none stamped

10-stamp card, 2 pre-stamped

Empty 8-stamp card

19%

10-stamp card, 2 given

34%

Share of customers who completed the card. Same effort, almost twice the completions.

Goal-gradient effect · Kivetz, Urminsky & Zheng, 2006

The closer the reward, the faster they come back.

In a café reward programme, customers bought coffee more often as they got closer to their free coffee. Effort speeds up as the goal gets near, and the study also found that “illusionary” head-start stamps sped customers up.

Illustration: feature icon 7fbf8236b1 0b2545 495x285

Illustration of the finding, not study data.

A smiling older Indian Malaysian man shows his phone to a young car wash attendant in a wet apron, with a foam-covered silver sedan behind them at sunset

The endowed progress study ran at a car wash. A head start made the same 8 washes feel closer to the free one.

How to use this in Pixalink

Create a “grant stamps” automation on sign-up so every new member starts with 2 stamps on a 10-stamp card. Add a milestone reward at stamp 5 so the goal always feels close.

Milestone rewards

How do milestone rewards bring customers back sooner?

A single reward at stamp 10 feels far away on day one. Put a smaller reward in the middle and every visit has a goal in sight.

Every visit earns a stamp, so progress is visible each time.

A different reward at any stamp, e.g. a free pastry at 5 and a free latte at 10.

A completed card can start again, once, unlimited times or up to a number you set.

A “card completed” message tells the customer their reward is ready.

1

Welcome

2

3

4

Free pastry

6

7

8

9

Free latte

A laughing Chinese Malaysian mother, with her young daughter beside her, receives a free custard bun in a paper bag from a smiling baker across a glass display of buns

Stamp 10 at a neighbourhood bakery: the free bun feels earned, and the next card starts right away.

How stamps are earned

How does a digital punch card work?

Stamps come in automatically, rewards go out automatically. Your team does not need to carry a stamp or hole punch.

Stamps come from

Spende.g. 1 stamp per RM10
QR codeScan at the counter
Automatione.g. 2 welcome stamps on sign-up

Rewards go out

Milestone rewardFree pastry at stamp 5
Completion rewardFree latte at stamp 10
Card repeatsOne-time, unlimited or up to N
Card completed messageThe customer is told their reward is ready

Shape the card

What can you set on a digital stamp card?

Everything you would print on a paper card, plus the rules paper cannot enforce.

Card size

Stamps required

Choose how many stamps complete a card: 6 for a quick win, 10 for a coffee card, 12 for a car wash.

Rewards

Rewards at any stamp

Add a different reward at any position, so stamp 5 and stamp 10 each feel like an event.

Earning

Automatic stamps from spend

Stamps are added from qualifying spend, such as one stamp for every RM10, so staff never forget.

Earning

QR codes that grant stamps

Use a QR code at the counter, at an event or on packaging to hand out stamps.

Repeat

Repeatable cards

Allow one card per customer, unlimited cards, or up to a set number of completions.

Campaign

Campaign dates

Run a stamp card for a season, a launch or all year, with clear start and end dates.

Digital stamp cards in action

Where does a stamp card app work best?

Anywhere customers buy the same thing again and again. Illustrative set-ups:

Stamp card ideas

Stamp card ideas that drive recurring sales.

Illustrative set-ups you can copy and adjust.

Café

10 coffees, a pastry at 5

1 stamp per drink, 2 welcome stamps on sign-up, free pastry at 5 and free latte at 10. Repeats without limit.

Bubble tea

Free topping, then a free drink

1 stamp per RM10. A free topping at stamp 4 and a free drink at stamp 8 during a 3-month campaign.

Car wash

Every 6th wash on us

A 6-stamp card with a free wax at 3. Short cards suit services people buy monthly.

Salon & barber

The loyal regular’s card

A stamp per cut, a free hair treatment at 5 and a free cut at 10, up to 3 cards a year.

Bakery

Weekend bread club

A QR code at the counter grants a stamp on each weekend visit. Free loaf at stamp 8.

Events & brands

Collect stamps across events

A QR code at each pop-up or run club grants a stamp, with merchandise at the end.

Side by side

Digital stamp card vs paper card vs points.

Stamps are simple goals with a clear finish line. Points build an ongoing balance. Many brands run both in Pixalink.

Comparison of digital stamp cards, paper punch cards and loyalty points

Pixalink digital stamp card Paper punch card Loyalty points
Easy to understand

Yes

Yes

Partly

Cannot be lost or faked

Yes

No

Yes

Automatic stamps or points from spend

Yes

No

Yes

Rewards in the middle of the journey

Yes

Partly

Partly

Customer data and visit history

Yes

No

Yes

Best for Frequent, similar purchases Nothing you can measure Varied basket sizes

FAQ

Digital stamp card questions

Still deciding? Talk to our team or browse all features.

What is a digital stamp card?

It is a loyalty card on the customer’s phone that collects a stamp per qualifying visit or purchase and unlocks a reward when it is full. In Pixalink it lives inside your branded customer portal, so there is no app to download.

How do customers collect stamps?

Stamps can be added automatically from qualifying spend, such as one stamp for every RM10, or by scanning a QR code that grants stamps. An automation can also grant stamps, for example on sign-up.

Can I give a reward before the card is full?

Yes. You can put a different reward at any stamp position, for example a free pastry at stamp 5 and a free latte at stamp 10.

Why give customers 2 free stamps at the start?

Research on the endowed progress effect found that a 10-stamp car wash card with 2 stamps already given was completed by 34% of customers, versus 19% for an empty 8-stamp card needing the same 8 washes. In Pixalink, a grant-stamps automation on sign-up gives every new member that head start.

Can a stamp card repeat after it is completed?

Yes. Choose a one-time card, unlimited repeats, or up to a set number of completions.

Is a digital punch card better than points?

They suit different jobs. Stamps work best for frequent, similar purchases like coffee or car washes because the finish line is clear; points suit varied basket sizes. Pixalink runs both side by side.

Is there a stamp card app for small businesses in Malaysia?

Yes. Pixalink is built in Malaysia for cafés, bubble tea shops, salons, bakeries and retailers, and runs digital stamp cards in the same portal as points, vouchers and memberships.

Ready when you are

Give customers a reason to come back this week.

We will design a stamp card around your bestseller, with milestone rewards and a welcome head start.