Navigating Your Analytics Dashboard

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What is an Analytic Dashboard? #

An analytics dashboard provides a visual overview of key performance indicators (KPIs) related to customer engagement, rewards usage, and point transactions. It includes several reports that offer valuable insights into customer behavior and transactions. The Rewards Report visualizes distributed and used rewards through trend graphs and pie charts, simplifying the analysis of reward statuses. The Customer Report tracks customer activity, demographics, and login frequency, providing a clearer picture of user engagement. Furthermore, the Points Report tracks trends in points purchased and redeemed, allowing businesses to analyze spending behavior and refine their strategies.

The General Dashboard consolidates all key metrics, offering interactive charts, data filters, and insights into user behavior. Visual elements like line graphs and pie charts simplify data interpretation, making tracking participation, reward effectiveness, and transaction trends easier. Designed for business intelligence, this dashboard helps organizations optimize customer engagement strategies efficiently.

How to access the main analytics dashboard? #

Step 1: Log in to your account, and you’ll land on the home screen. #

Step 2: Click the Admin button (blue box) in the top right corner. #

Step 3: Select the Analytic / AN features. #

Step 4: Access the main analytics pages. #

The Dashboard Features #

  1. Date Range & Select Space
  • The Date Range filter – allows users to set a specific time frame for viewing data, from today and this week to last month or a custom range.
  • The Select Space – enables users to check data for different branches or locations.
  1. Key Metrics Overview (Top Section)
  • Total Sign-Ups – Displays the number of users who have signed up.
  • Total Points Purchased – Tracks the total number of points customers have bought.
  • Total Points Used – Tracks the total number of points customers have redeemed.
  • Rewards Distributed – Indicates the total number of rewards given to customers.
  • Rewards Used –Monitors the number of rewards that have been claimed and utilized.
  • Rewards Active – Displays how many rewards are currently active or pending.
  • Usage Rate – Shows the percentage of rewards that have been successfully redeemed.
  1. Sign-Up Trend (Line Chart)
    Visualizes the number of user sign-ups over time, highlighting spikes and trends.
  1. Rewards Usage Trend (Line Chart)
    Tracks rewards as users redeem them over time, providing insights into usage patterns.
  1. Customer Rewards Status & Number of Rewards Distributed (Pie Chart)
  • Customer Rewards Status – Offers real-time insights into reward usage, highlighting which rewards are redeemed, pending, or still available.
  • Number of Rewards Distributed – Visualizes the distribution of different types of rewards given to customers.

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