How to protect number from being banned? #
To reduce the risk of your number being banned, it’s important to follow best practices and understand what factors can influence your account’s blocking resistance.
Number Age (Number Warm-Up) #
The longer your number has been registered with WhatsApp, the more resistant it will be to being blocked. A newly registered number is the most vulnerable, so it’s best to start warming up the number the day after you create your WhatsApp account.
Be especially careful during the first 10 days of using a new number. Gradually “warm up” the number by increasing your messaging activity slowly over time, rather than sending large volumes of messages immediately.
During the First 10 Days of Using a New Number #
- Wait at least 24 hours before linking the account.
Avoid connecting the account immediately — details about this can be found in the official news or updates. - Do not send messages or create groups right away.
It is recommended to start sending messages only on the next day after you connect the number. - Limit the number of new recipients.
Send messages to no more than 20 new recipients per day during this initial warm-up period.
Response Ratio (Incoming and Outgoing Messages) #
- The ideal situation is when customers send messages to you first and add your number to their contacts. However, this is not always possible you may need to initiate the conversation.
- If you send too many messages without receiving any replies, you increase the risk of your number being banned. To reduce this risk, aim for a healthy response rate. A good guideline is to receive at least 30 responses for every 100 messages sent, that’s about a 30% reply rate.
- Maintaining this level of engagement shows that your messages are welcome and helps keep your number safe.
Address Customers by Name #
Your first contact with a customer is very important. Whenever possible, address the customer by their name. This personal touch can increase the likelihood of getting a response and helps build trust.
Additionally, using names makes each message more unique, which can help reduce the risk of your number being flagged or blocked.
Ask a Question in the First Message #
In your very first message, always ask for permission to continue sending messages to the customer. This encourages the customer to reply, which helps you maintain a healthy response ratio and filters out customers who are not interested.
Getting even a simple reply shows that the customer is willing to engage with you, which reduces the risk of your number being flagged or blocked.
Andrew, good afternoon! Do you want to check an electronic invoice from "My Company" enterprise?
Answer: Yes
check
Short Messages #
Instead of sending one long message, try sending several shorter messages. This approach feels more like real, natural communication rather than an automated bulk message, which helps reduce the risk of your number being flagged.
Perfect, you will never be banned: #
- Customers send you messages first.
- Customers add your number to their contacts.
- Customers can easily send a “STOP” message to unsubscribe.
Recommended — Minimal Risk of Blocking: #
- You send the first message and gradually grow your customer base on that number.
- In your first contact, you ask for permission to communicate.
- You address the customer by name, making each message feel personal.
- You maintain a healthy response rate: at least 30 incoming messages for every 100 sent.
- Customers can always send a “STOP” message to unsubscribe.
Not Recommended — Maximum Risk of Blocking #
Avoid these practices, as they significantly increase the chance of your number being blocked:
- Using a number that was registered less than 10 days ago.
- Sending messages to customers without prior interaction.
- Sending generic, same-type messages with no personalization.
- Messaging a large number of recipients at once.
- Not receiving any replies from customers.
- Sending advertising content that customers did not ask for (spam).